Finger paint kit 'stands up' at retailer's command (sidebar)

Not only do packagers have to develop packages for specific distribution channels. Increasingly, they have to develop packages for specific retailers.

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Washable Finger Paint Station for Toddlers, Crayola.com

Dip your fingers into a jar of this gel-like finger paint and get inspired! Four vibrant finger paints come in 3.5 ounce plastic jars with wide, easy-grip, screw-on lids. Washable paint. Ages 3+.

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Washable Finger Paint Set for Toddlers, Crayola.com

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Washable Finger Paint Set, Shuttle Art 46 Pack Kids

The Crayola Easy-Clean Finger Paint Set offers kids the tactile thrill of creating with their hands without all the mess! Little artists can finger paint on top of the flexible covering while the paint and paper are contained under the locked lid to contain the mess! And the finger paint unit can easily be washed in the sink or on the top rack of the dishwasher. The included Crayola Washable Paint colors include bold hues of Red, Blue and Yelllow.

Crayola Easy Clean Finger Paint Station