Wrigley's Eclipse Gum May Not Kill Germs, as Claimed in Ads - CBS News

Wrigley's Eclipse gum may not actually kill the germs that cause bad breath, according to a new ruling by the National Advertising Divsion. NAD is an industry supported advertising police force. The Eclipse campaign had been claiming: Most other gums just mask bad breath. We kill the germs that

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ECLIPSE GUM AD #17 MAGAZINE promo AD 2008 KILLS THE GERMS THAT CAUSE BAD BREATH

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Wrigleys Eclipse

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Wrigley's Eclipse Gum May Not Kill Germs, as Claimed in Ads - CBS News

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Advertisement Goals: 2017

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