What Makes Flo From Progressive Effective? Lessons For Using Humor

The article offers insights into what makes humor in advertising work. Sean McBride or Arnold Worldwide and Professor Marc Weinberger are interviewed.

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Arnold Worldwide - Agency Compile

Agency Compile on LinkedIn: Compiled. Retail.

How improv launched Flo and what you can learn from improv – Connect

Flo, Jamie, & Insurance Superstore Commercials

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Everybody Knows Flo From Progressive. Who Is Stephanie Courtney? - The New York Times

Get Flo-tastic with Flo Costume and Progressive Collection Kids Set

Arnold Worldwide - Agency Compile

Agency Compile on LinkedIn: Compiled News: 72andSunny, Quad & Wpromote

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